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WHY MORE ANALYSTS ARE USING 
I. Find What's Right to Fix What’s Wrong
– Performance DNA™ is the only HPI methodology (used worldwide in over 16 countries, with over 5,000 people trained through the ASTD - HPI Certificate program) that is focused on looking for what is right or exemplary in human performance, and is not primarily looking at deficiencies and/or what is wrong in human performance
– By focusing on what is right, the Performance DNA analysis process enables the analyst to uncover workplace influences, work processes, tasks and possible solutions for improving performance effectively and efficiently
– Performance DNA™ Influences can be applied quickly in the workplace, improving overall job performance immediately since they are based on the outcomes (or accomplishments) of proven exemplary performers already using them in the workplace!
– The focus is on what works and not what is deficient. An evolutionary change from previous leaders in HPI, where the focus (historically) has been on performance deficiencies and looking for what is wrong in workplace performance
– Of course, by focusing on what is right and enabling others to use this information in the workplace we minimize what is not working
– The end result of some HPI analyses is a list of what is wrong and what is not working in the workplace, which may or may not help you improve job performance.
II. You won’t have Technology and Process Amnesia
– Analyst typically forget to, or just don’t have the proper analyzing tools to examine important technology issues or work process issues that greatly impact workplace performance in today’s world
– Technology impacts every organization today and is an important and often a critical influence in getting high performance in any workplace
– Performance DNA™ is designed to support an HPI analysis of your organizations technology ‘IQ’ with specific tools and functionality for analyzing technology issues that just haven’t existed in previous HPI tools and processes
– Performance DNA™ examines the technology questions as it evaluates the effectiveness of the technology, usability and applicability of technologies to producing valued outcomes needed for any worker in any environment
– Performance DNA™ maps out Key Outcomes, Key Work Processes, Information Resources and Decision Mapping Processes of ‘knowledge workers’ and those individuals working in complicated work roles, where cognitive (and/or covert) behaviors are critical to overall job performance
– HPI tools and processes for mapping out information resources and critical decisions of ‘knowledge workers’ were far limited or non-existent until Performance DNA
– Much of the work of modern ‘knowledge workers’ is covert, consisting of cognitive performance that cannot be directly observed. Performance DNA includes cutting edge methods for capturing key decision-making guidelines typical of covert performance
– In addition to addressing the more traditional performance influences of training, hiring, incentives and environment, Performance DNA™ analysis includes a careful examination of the roles of ergonomics, management support, motivation, and technology concerns in the workplace.
III. Performance DNA™ is not a Straightjacket
– Performance DNA™ tools or job aids are designed to be ‘ala-carte’ in their design giving the analyst flexibility on what he/she needs to use, when they need to use a tool, where to use a tool, and more importantly the ability to move very quickly through the analysis process
– Flexibility and speed in the HPI analysis process has been lacking in previous HPI tools and processes and has proven to be imperative and critical in today’s dynamic workplace!
– Performance DNA™ defines the ‘Performance Chain’ to address and align each level of performance, job, process, component, and organization. This ensures that job performance directly supports the accomplishment of key organizational goals.
– Use the core set of tools in Performance DNA to move quickly through your HPI process or dig deep and wide in your analysis process with an array of powerful tools to uncover more specific performance issues
– Tools and processes that enable and encourage performance teams to excel and assimilate information quickly
– The Performance DNA™ framework integrates classic, effective analysis best practices from the Masters in HPI with current findings and then packages them into a comprehensive toolkit with an up-to-date look, feel, and terminology
– Performance DNA™ is a set of tools (co-published with ASTD) for analyzing human performance that quickly provides a ROI that is both measurable in monetary returns for an organization and improves overall performance.
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